• LANGUAGE makes us HUMAN.

• "Mathematics is language at its best", Leonard Bloomfield (x-y), American Linguist.

• THE ALGEBRA OF ASSERTIONS GIVES US LOGICAL CONTROL. (AN ASSERTION is a DECLARATION CERTIFIABLE as TRUE or FALSE. Thus, "Altarian women have snaky hair" is not an ASSERTION, being UNCERTIFIABLE.)

• A MEASURE GIVES US "HANDS-ON" CONTROL. ("Fractional" PROBABILITY MEASURE gives us "HANDS-ON" CONTROL on EXPECTATION of EVENTS -- say, CONTROLLING QUALITY OF PRODUCTS.)

• WE NEED A STATEMENT-MEASURE for "HANDS-ON" CONTROL of LOGIC.

• AN INDICATOR ("TRUTH-TABLE") MEASURE FOR ASSERTIONS HAS LONG EXISTED. Herein, I TURN IT INTO A "FRACTIONAL" MEASURE ABOUT STATEMENTS.

READY TO be ASSERTIVE about DECISIONS? IT'S AMPLIATIVE. (What's that?)